Our charities


TREE OF LIFE

Because we believe that everything is more beautiful when you share it, we donate part of our revenue to the Tree of Life initiative of the Dutch foundation Het Kan Wel! This initiative was created to restore the afforestation of arid areas.

Restoring the deforestation of our planet is very much needed. The clear-cutting in the world is not only sad, but unacceptable and even dangerous. By supporting Tree of Life, Taj tries to contribute to the recovery of forests worldwide.

Together, we’re making the world a little bit greener, and a little bit more beautiful. Together, we’re helping the world both consciously and fashionably.

MOMMALUV

With our Taj MoM-collection - consisting of personalized jewelry for moms - we support MommaLuv: part of the proceeds of each MoM-piecce is used to donate a ‘newborn-package’ to a mommy and baby in a developing country.